Audra Hubbell graphic designer from Chicago, USA wanted to explore the visual power of upscale typography. She experimented with the urban surroundings as compositional elements and projected letterforms on builidngs, bridges and walls. She studied the effect the letterform made while altering it to feel and fill the spaces between windows and floors. The letterforms became three dimensional and appeared in different unexpected shapes. The project is a great view on how typography can face the urban enironment and even fit on every surface.



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